Pampanga's Cyrille Payumo is Miss Charm Philippines 2025

Cyrille Payumo, a 26-year-old fashion model from Porac, Pampanga, has been officially designated as Miss Charm Philippines 2025.

Her crowning took place on May 22 in Pasay City, following the Miss Universe Philippines 2024 competition where she was one of the Top 10 finalists.

Before the national pageant, she was crowned Miss Universe Philippines - Pampanga 2024 last January in Mabalacat where she earned the right to represent the Culinary Capital of the Philippines.

Cyrille is no stranger to pageantry, having joined Mutya ng Pilipinas 2019 where she placed first runner-up and went on to win Miss Tourism International 2019 in Malaysia.

She is now expected to represent the Philippines at the Miss Charm 2025 competition in Vietnam.

The country's representative for this year's Miss Charm will be Baguio's Krishnah Marie Gravidez, Miss Universe Philippines 2023 Top 3 finalist.

Meet the new Miss Charm Philippines:

Photos: The Miss Philippines, Brian Ordonez / Cyrille Payumo / Instagram

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