Former Miss Universe highest-paid Filipino celebrity on Instagram in 2021


Miss Universe 2015 Pia Wurtzbach has been named the Philippines' top Instagram earner in 2021 according to a study "Instagram Rich List 2022" by Chicago-based company NetCredit.

If the estimated amount is accurate, she earned $3,669,205 making her fourth in Asia and Oceania next to international Indian cricketer Virat Kohli, South Korean singer and actress Jisoo, and South Korea-based Thai rapper, singer and dancer Lisa.

Based on the published list, the former beauty queen turned model and actress has even earned higher than Australian "Thor" actor Chris Hemsworth and "Wonder Woman" actress and former Miss Israel Gal Gadot.

To reveal the world’s top Instagram earners, NetCredit first built a list of the most-followed Instagram stars from every country. List in hand, figures from the Instagram rich list were used to estimate the fee-per-ad for each country’s most-followed stars. Then, the number of sponsored posts made by each star in 2021 was counted up and multiplied by their known or estimated ad fee.

Photos: BJ Pascual / Pia Wurtzbach / Instagram

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